Retail inMotion partners with SWISS to restart Inflight Shopping
Cologne, Germany – Retail inMotion (RiM), one of the world’s leading providers of retail and technology solutions for airlines, is pleased to relaunch SWISS’ Inflight Shopping powered by WorldShop, which brings a wide selection of boutique products on intercontinental and on selected continental SWISS flights.
Starting November 1st, SWISS passengers will be able to enjoy an exciting shopping experience featuring a new and innovative product assortment developed by Retail inMotion in partnership with WorldShop as the airline retail brand, which includes travel exclusives, sustainable items, and bestsellers.
The brand-new Inflight Shopping products are inspired by the variety that we know each day and journey can bring. To make the offer easier to explore, products are clustered into three themes: products for your journey, products to bring back from your trip, and products that make you feel better. The offer includes the innovative Nuud vegan deodorant packed in a bioplastic tube made from sugar cane and Planet Buddies Children’s Headphones inspired by endangered species from across the globe, with sustainable packaging made from eco kraft paper, soy based inks, and no plastic windows.
The list of Swiss made products includes Lindt Tin Suitcase Switzerland Edition, Caran d’Ache Colouring Pencils, and Swissdent Dental Care Set. For more information about Inflight Shopping, check out the digital catalogue on the SWISS website.
Johann-Philipp Bruns, Vice President Ancillary and Retail, Lufthansa Group: “With the further development of Inflight Shopping, we are creating a new experience on board by offering a new product world with a valuable assortment and innovative and convenient processes. We are excited to announce the relaunch of the new Inflight Shopping to inspire and delight our guests and crews on board.”
José Lirio Silva, Head of Onboard Retail Europe & Managing Director, Retail inMotion GmbH: “We are delighted to partner with SWISS to bring their guests products that explore the SWISS diversity while zooming in on high quality and premium standards. We take pride in offering a product assortment that has been carefully selected for guests’ specific needs and demands, and we are very satisfied with the outcome – a program that combines expertise with consistency to bring a great shopping experience onboard.”